BID is now able to provide levy payers actual debit card spend data over the next 12months because we have teamed up with Beauclair.
We will be publishing monthly St Albans reports showing:
- Monthly debit card sales
- Customer demographics
- Transaction values and average transaction values, and
- Average transactions per customer.
How is this useful?
This insight gives you access to real spend data taking place within the BID area and compares it with comparable towns of Guildford and Winchester, and the rest of the country. This offers businesses a real-life gauge on how well St Albans is fairing economically.
Delve into the insights and you learn who the main customers are, and what they averagely spend. Use this information to better target your marketing activity – who you want to reach and where they live. Using the data, be more focused with when you put offers on and delivery in-premises activities to ensure your efforts receive attention.
To help understand the data provided and who customers are, read the FAQs and Mosaic Shopper Segments documents.
Data provided by Beauclair.